Taking dementia seriously | YouGov

September 2024 · 2 minute read

Dementia is the most joked about medical condition, even though fewer than one in ten British people thinks it is acceptable to make fun of it, our poll for the Alzheimer’s Society to mark Dementia Awareness Week 2011, taking place from 3rd-9th July in England and Wales (and which took place on 12th-18th June 2011 in Northern Ireland), has found.

Jeremy Hughes, Chief Executive of Alzheimer’s Society, said: ‘These are shocking findings. Dementia is a devastating condition which can happen to anyone. We must tackle this lack of understanding if we are to ensure people with dementia are treated with the dignity and respect they deserve.’

‘This Dementia Awareness Week, Alzheimer’s Society is encouraging people to "remember the person" by looking beyond someone’s diagnosis of dementia and engaging with them. With the right help and support, people with dementia can have a good quality of life and friends and family have a huge role to play in this.’

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